Who is GCG?
An African group with an international outlook
General Consulting Group is a consulting, business development and investment group based in Africa, with a presence in Cameroon and Rwanda and an international network of partners.
We help our clients identify opportunities, enter new markets, grow their business and turn their projects into concrete results.

Leadership
Patrick Junior Njambe II
Founder & Managing Director
As head of General Consulting Group, Patrick Junior Njambe II carries an entrepreneurial vision built on growing businesses, creating strategic partnerships and connecting African markets to international opportunities.
An entrepreneur, executive and consultant, he leads the development of GCG with an approach focused on strategy, business development, international trade, company representation and the creation of new business opportunities.
His background and experience in different African settings allow him to understand the realities of local markets while building an international perspective. His vision is to build an African group able to connect businesses, investors, partners and markets across borders.
Vision
“To build an African group able to create connections, develop opportunities and support businesses for the long term, across borders.”
Areas of expertise
- Strategic consulting and business development
- Commercial development and opportunity sourcing
- International trade and business matchmaking
- Representation and market development
- Strategic partnerships and international expansion
- Technology and digital solutions through the Group’s companies
Presence & international outlook
General Consulting Group operates from Cameroon and Rwanda, with the ambition of growing and extending its network across Africa and internationally.
Through its different activities and companies, GCG is steadily building an ecosystem that connects businesses, markets, technologies, talent, products and opportunities.
A word from the founder
“I believe that Africa lacks neither talent, nor ideas, nor opportunities. What it needs above all are strong connections, the right strategies and partners able to turn ideas into results. This conviction guides the building of General Consulting Group.”
Why choose us
Why choose General Consulting Group?
01
A presence in Central and East Africa
General Consulting Group SARL in Cameroon and General Consulting Group Ltd in Rwanda are both led by their founder, Patrick Junior Njambe II. This gives our clients a clearly identified point of contact, efficient decision-making and a consistent vision across two strategic markets of the African continent.
02
A legally established group
Our entities are officially registered in their respective countries. In Cameroon, General Consulting Group SARL is registered under RCCM RC/DLA/2022/B/4336. In Rwanda, General Consulting Group Ltd is registered with the Rwanda Development Board under company code 122882138.
Our business relationships therefore rest on legally constituted structures that are identifiable and accountable for their commitments.
03
Expertise that supports your projects end to end
Our group brings together several complementary fields: international consulting, recruitment and professional mobility, international trade, information technology, real estate, talent management and support for companies and investors.
This complementarity lets our clients bring several needs to a single partner, especially when setting up or growing in Africa.
04
Hands-on knowledge of African markets
Our presence in Cameroon and Rwanda keeps us close to the administrative, commercial and cultural realities of Central and East Africa.
We support companies and investors who want to find partners, access new markets, recruit talent or grow their business in these regions.
05
Integrity as the foundation of our relationships
Our approach rests on four principles: excellence, integrity, innovation and lasting partnership.
We favour building strong professional relationships over one-off deals. We engage with clarity, assess possibilities realistically and communicate transparently about what can be achieved before making any commitment.
Our approach
How we work with you
Every engagement is tailored, but most follow the same five steps.
01
Listen & diagnose
We start with your objectives, your market and your constraints, and agree on what success looks like.
02
Design the strategy
We turn the diagnosis into a clear, costed plan with priorities, owners and milestones.
03
Mobilise the network
We bring in the right suppliers, partners, institutions and specialists from our network in Africa and abroad.
04
Deliver alongside you
We stay involved during execution, managing risks and keeping you informed at every step.
05
Measure & sustain
We measure the results against the goals set at the start and hand over what you need to keep the value growing.
Ready to work with us?
Tell us about your project and let's create sustainable value together.

